Marketing Programs

The IRE is proud to offer our exhibitors multiple opportunities to extend your brand and increase exposure, with programs to meet every budget. From free exhibitor invitations to multi-tiered marketing elements, we have a cost-effective solution to help you stand out from the crowd.

Marketing Opportunities Checklist

After you've secured your booth space for IRE, you may be wondering what's next? Here's a list of easy-to-implement ideas to help spread the word about your participation in IRE this year. By creating and following a trade show strategy prior to the show, you can generate tremendous ROI by securing a wealth of new business leads.

Customer Invitations

In order to enhance your exhibitor experience, we we have partnered with third-party vendor, Feathr, to offer this Customer Invitation Program as a FREE service to all exhibitors. This Customer Invitation Program is a complimentary marketing tool allowing you to easily invite your customers and prospects to receive a FREE Expo Pass and drive more traffic to your booth. 

Press List

Industry press attend the IRE to secure editorial coverage for their magazines, newspapers, blogs, etc. A list of pre-registered press will be available to download a few weeks prior to the show. The list will be updated periodically prior to the show.

Contact Our Sales Team

Darrin Cayton
Sr. Account Executive
Accounts A-K
(212) 600.3518
[email protected]

Robert Leal
Account Executive
Accounts L-V
(212) 600.3543
[email protected]

Steve Schlange
Sales Manager
Accounts W-Z, #'s
(818) 371.7411
[email protected]

Tami Svarfvar
Business Development Manager
Exteriors Accounts / Digital Marketing Solutions
(802) 476.8584
[email protected]

Joy Williams
National Account Manager

(212) 600.3744
[email protected]

Social Media

Social Media

 Follow us on social media and stay up to date with what’s going on at the IRE. When promoting your booth and events don’t forget to tag us in your posts! Just add “#RoofingExpo” to your posts.