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By Karen Edwards, RT3
This year has certainly been one for the books. COVID-19 has changed the roofing industry dramatically and required most of us to pivot quickly to change our standard procedures and protocols. It has forced many of us to turn to technology to help meet social distancing requirements and limit face-to-face contact.
Surprisingly, a recent industry survey conducted by RT3 member Cotney Consulting Group (CCG), found that a large number of roofing contractors are not implementing new technology into their businesses. This is very concerning. John Kenney of CCG explains why, writing, “The answer is that the technological world is constantly evolving, and if you do not keep up with the times, you will eventually fall through the cracks and be left behind.
You may be using an estimating platform, an accounting software and hopefully a customer relationship management tool, but are you asking yourself, "What’s next?” If not, you risk being left behind, struggling to keep up with the contractors who are asking themselves that question and trying new technologies.
It’s easy to be intimidated by technology — especially if you remember the days when it was cumbersome and expensive, not to mention that it required someone with an information technology background to set it up and maintain it. Some of the older programs and technologies were exceedingly difficult to learn to use and required special training to become proficient. That is no longer the case!
The good news is that technology has evolved! The advances make it more intuitive and easy to learn. And since most of these programs live in the cloud you don’t need a computer degree to maintain or use them. So, if you’re ready to step up your productivity, efficiency and stay ahead of the competition, consider implementing these technologies into your business.
The time is now to quash any hesitancies and give these technologies a try!