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IRE Expo

For immediate release
Kim Rogers
Hanley Wood Exhibitions
KRogers@HanleyWood.com
972.536.6353


2011 INTERNATIONAL ROOFING EXPO TO LAUNCH RENEWABLE ENERGY PAVILION

DALLAS – January 3, 2011 – The 2011 International Roofing Expo® is launching the Renewable Energy Pavilion, a designated area on the show floor to provide education and resources to attendees interested in this innovative and cutting-edge segment.

The Renewable Energy Pavilion will educate attendees on of the benefits of using renewable energy products including solar, green/eco-friendly, photovoltaics, vegetative, roof-mounted wind turbines, day lighting, geothermal and other renewable energy products.  The Renewable Energy Pavilion is sponsored by Georgia-Pacific, who will be exhibiting in booth #726.

"Renewable energy products are a fast-growing segment of the roofing industry," said Lindsay Roberts, Director of the Expo.  “In fact, there was a nearly 21% increase from 2009 to 2010 in the number of attendees who indicated they were interested in solar and green/eco-friendly categories.”

The Renewable Energy Pavilion exhibits and product showcase area will feature Ambassador Energy, Cool Roof Rating Council, Dow Building Solutions, Heat Barrier Systems, Horizon Exterior Technology, Integrated Power Corporation, LiveRoof, Orion Energy Systems, PHP Systems/Design, Quick Mount PV, Silverback Solar, SolarFrameWorks, USP™ Energy Coatings, and U.S. Sunlight Corporation, to name a few.

In addition to the products, a two-day series of 30-minute educational demonstrations will take place on Wednesday, February 16 and Thursday, February 17.  Participating companies include Dow Building Solutions, NRCA, Silverback Solar, Green Roof Blocks, Reflective Roof Coatings Institute (RRCI), Clean Power Finance and Natron Resources.  An additional 15 minutes will be allowed per demonstration for questions and answers.

“The Renewable Energy Pavilion promises to be an exciting addition to the International Roofing Expo,” said Bill Good, Executive Vice President of NRCA, the show’s official sponsor.  “Everyone in the roofing industry needs to understand how new technologies will shape our future, and I encourage all of our members, in particular, to take advantage of this chance to see the latest products and learn from the educational demonstrations.”

The Renewable Energy Pavilion is included free of charge and included in all registration packages.  Visit www.TheRoofingExpo.com/attendee to register for the event, as well as find complete details about the Renewable Energy Pavilion, exhibitors and educational conference information.  Discounted registration rates are available through January 11, 2011.

The International Roofing Expo will be held February 16-18, 2011, in the North Halls at the Las Vegas Convention Center in Las Vegas, Nevada USA.  For general show inquires, please call 972.536.6350 or 888.869.8522.

About the International Roofing Expo
The International Roofing Expo is the must-attend event for commercial and residential roofing professionals to stay abreast of market directions, trends and cutting-edge technology.  Formerly owned by NRCA, the show was sold to Hanley Wood Exhibitions in May 2004.  The official show sponsor is NRCA; the official show publication is Roofing Contractor; and the official residential publication is Replacement Contractor.

About Hanley Wood
Hanley Wood is comprised of four platforms: Business Media, which publishes more than 30 magazines, featuring Builder, Remodeling  and Architect magazine, along with related Web sites, e-newsletters, and conferences; Exhibitions, which produces marquee events such as World of Concrete, bringing residential and commercial construction professionals face-to-face with manufacturers, suppliers, distributors, and service providers, and also manages events in other industries; Market Intelligence, which collects and aggregates proprietary data sets that capture hundreds of pieces of profile and material information about housing developments in more than 75 housing markets; and Marketing, which plans, creates, and executes strategic and integrated marketing solutions for its clients. Visit www.hanleywood.com.

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